Journal of Management Research and Analysis
Official Publication of Innovative Education and Scientific Research Foundation
Official Publication of Innovative Education and Scientific Research Foundation
Print ISSN: 2394-2762
Online ISSN: 2394-2770
CODEN : JMRABX
Journal of Management Research and Analysis (JMRA) open access, peer-reviewed quarterly journal publishing since 2014 and is published under auspices of the Innovative Education and Scientific Research Foundation (IESRF), aim to uplift researchers, scholars, academicians, and professionals in all academic and scientific disciplines. IESRF is dedicated to the transfer of technology and research by publishing scientific journals, research content, providing professional’s membership, and conducting conferences, seminars, and award programs. With more...Web theory is a relatively young field and the technicians at the vanguard of Web design are often not sufficiently academically oriented to create the pertinent theories, there is a dearth of literature in this area. The modern world is online, making social media the most pervasive, dynamic, and crucial of all modern marketing tools. They will be a part of every marketing campaign that is successful. Businesses are investing in digital marketing more and more as awareness of its importance grows, as do the demands placed upon it. It must adapt to changing consumer behavior in order to stay competitive and draw in new clients. They must also adjust how they interact with their existing clientele.
Digital; Social media; Marketing; Covid-19
Ahead of Print Date : 2024-04-10