Journal of Management Research and Analysis

Print ISSN: 2394-2762

Online ISSN: 2394-2770

CODEN : JMRABX

Journal of Management Research and Analysis (JMRA) open access, peer-reviewed quarterly journal publishing since 2014 and is published under auspices of the Innovative Education and Scientific Research Foundation (IESRF), aim to uplift researchers, scholars, academicians, and professionals in all academic and scientific disciplines. IESRF is dedicated to the transfer of technology and research by publishing scientific journals, research content, providing professional’s membership, and conducting conferences, seminars, and award programs. With more...


Sustainable practices in traditional jobs of Kerala: a contextual analysis

  • Dr. K. V. Pradeep,  
  • Dr. N. Karunakaran*

Abstract

Kerala boasts a remarkable heritage of traditional occupations that thrived in the previous century. These vocations encompassed a range of fields, from working with coir, handicrafts, goldsmithery, blacksmithery, to ayurvedic practices, and beyond. The present study seeks to comprehend the sustainable prospects of these age-old crafts within the state of Kerala. To achieve this end, a secondary analysis was conducted between 2010 and 2023, drawing from fifteen relevant articles subjected to contextual scrutiny. The findings of this research indicate that socio-economic factors exert a significant, adverse effect on the sustainability of traditional occupations. In addition, the integration of technological advancements has also played a role in this development. The promotion of sustainable practices entails the consideration of other factors such as dearth of youth participation in traditional jobs, scarcity of resources, urbanization, industrialization and advent of modern technology,. As such, a holistic and systematic approach can help to empower traditional occupations within Kerala.


Keywords

Sustainable practices; traditional jobs; Kerala