Journal of Management Research and Analysis

Print ISSN: 2394-2762

Online ISSN: 2394-2770

CODEN : JMRABX

Journal of Management Research and Analysis (JMRA) open access, peer-reviewed quarterly journal publishing since 2014 and is published under auspices of the Innovative Education and Scientific Research Foundation (IESRF), aim to uplift researchers, scholars, academicians, and professionals in all academic and scientific disciplines. IESRF is dedicated to the transfer of technology and research by publishing scientific journals, research content, providing professional’s membership, and conducting conferences, seminars, and award programs. With more...

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Original Article


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120- 123


Authors Details

Saurabh Grover*, Hardeep Kaur


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Green banking: A strategic response to environmental turbulence


Original Article

Author Details : Saurabh Grover*, Hardeep Kaur

Volume : 6, Issue : 2, Year : 2019

Article Page : 120-123

https://doi.org/10.18231/j.jmra.2019.023



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Abstract

Enterprises have become increasingly interested in forming and implementing strategies to feel the effects of environmental issues that impact their competitive landscape in ways not envisaged earlier. Every sector of the society is adopting a green approach in lieu of achieving economic, social, and environmental performance along with the attainment of sustainable development. Green banking is a dynamical method of enhancing environmental quality and conserving energy. It provides the market-based solution for combating a wide range of environmental problems ranging from climate change, deforestation, and water conservation to preservation of biodiversity. Banks being the major financer are implementing practices and guidelines to reduce the global carbon emission. This paper discusses the green banking practices adopted by various Indian banks in response to environmental turbulence.

Keywords: Green banking, Energy conservation, Environment protection, Deforestation, Biodiversity and sustainable development.


How to cite : Grover S, Kaur H, Green banking: A strategic response to environmental turbulence. J Manag Res Anal 2019;6(2):120-123

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