Journal of Management Research and Analysis
Official Publication of Innovative Education and Scientific Research Foundation
Official Publication of Innovative Education and Scientific Research Foundation
Print ISSN: 2394-2762
Online ISSN: 2394-2770
CODEN : JMRABX
Journal of Management Research and Analysis (JMRA) open access, peer-reviewed quarterly journal publishing since 2014 and is published under auspices of the Innovative Education and Scientific Research Foundation (IESRF), aim to uplift researchers, scholars, academicians, and professionals in all academic and scientific disciplines. IESRF is dedicated to the transfer of technology and research by publishing scientific journals, research content, providing professional’s membership, and conducting conferences, seminars, and award programs. With more...Success of CAMPCO in the agricultural marketing of India
Author : N Karunakaran
Doi : http://doi.org/10.18231/j.jmra.2022.021 Page No : 108-112
A study on advertisement strategies adopted by FMCG companies with special reference to nutritional drink products for kids
Author : Vikas Neharkar, Nilesh Anute
Doi : http://doi.org/10.18231/j.jmra.2022.022 Page No : 113-119
Exploring the capabilities and limitations of GPT and Chat GPT in natural language processing
Author : Nimit Jagdishbhai, Krishna Yatin Thakkar
Doi : http://doi.org/10.18231/j.jmra.2023.004 Page No : 18-20
Contemporary issues on Eco-friendly consumerism
Author : T. B. Chinnappa, N Karunakaran
Doi : http://doi.org/10.18231/j.jmra.2022.039 Page No : 197-200
Consumer engagement with augmented reality (AR) in marketing: Exploring the use of ar technology in marketing campaigns and its impact on consumer engagement, brand experiences, and purchase decisions
Author : Krishna Yatin Thakkar, Bhavin Bhaskarbhai Joshi, Prashant Pravinbhai Kachhela
Doi : http://doi.org/10.18231/j.jmra.2023.017 Page No : 99-105
The transformative impact of artificial intelligence on hr practices and employee experience: A review
Author : Nimit J Ganatra, Jainisha D Pandya
Doi : http://doi.org/10.18231/j.jmra.2023.018 Page No : 106-111
Intrinsic & extrinsic motivation & its impact on organizational performance at Rajkot city: A review
Author : Jainisha D Pandya
Doi : http://doi.org/10.18231/j.jmra.2024.009 Page No : 46-53
Impact of liquidity and profitability on share price: An analysis of Indian cement companies
Author : Ashok Panigrahi, Kushal Vachhani, Mohit Sisodia
Doi : http://doi.org/10.18231/j.jmra.2022.006 Page No : 22-28
Changing values of HRM: An alternative to personal development
Author : T. B. Chinnappa , N Karunakaran
Doi : http://doi.org/10.18231/j.jmra.2022.038 Page No : 194-196
Promotion strategies of customer relationship management
Author : T. Bayavanda Chinnappa, N Karunakaran
Doi : http://doi.org/10.18231/j.jmra.2022.032 Page No : 171-176
Digital marketing and it’s impact on the buying behaviour of the consumers
Author : R.K. Tailor, Simran Kaur
Doi : http://doi.org/10.18231/j.jmra.2023.022 Page No : 128-134
Overcoming the barriers in implementing TQM and sustaining the success through continuous quality improvement: Deming’s 14 points
Author : T. Bayavanda Chinnappa, N Karunakaran
Doi : http://doi.org/10.18231/j.jmra.2022.010 Page No : 47-50
Contemporary relevance of OTT platforms in the entertainment world with special reference to Indian cinema industry
Author : Shruti Nirmal, Thankachan Jose Kaitharath
Doi : http://doi.org/10.18231/j.jmra.2022.036 Page No : 187-190
Prevention and relaxation techniques for coping stress and improving employee performance
Author : T. Bayavanda Chinnappa, N Karunakaran
Doi : http://doi.org/10.18231/j.jmra.2022.009 Page No : 42-46
Gold price dynamics in India: A pre-post-liberalisation comparison
Author : K. V. Pradeep, N Karunakaran
Doi : http://doi.org/10.18231/j.jmra.2022.020 Page No : 102-107
Evaluating performance management systems roadmap for effective practices: A review
Author : T. Bayavanda Chinnappa, N Karunakaran
Doi : http://doi.org/10.18231/j.jmra.2022.003 Page No : 6-10
Digital servitization: An effective tool of attracting customers in modern business world
Author : Vanshika Parate, Bhumika V Hiremath, R. K. Tailor
Doi : http://doi.org/10.18231/j.jmra.2022.041 Page No : 207-209
Effect of employee motivation techniques in Kerala: A case study of dinesh foods in Kannur
Author : K.P. Jithu, N. Karunakaran
Doi : http://doi.org/10.18231/j.jmra.2023.043 Page No : 254-256
Opinion of customers on satisfaction in the selected bank branches in India
Author : T. Bayavanda Chinnappa, N Karunakaran
Doi : http://doi.org/10.18231/j.jmra.2022.031 Page No : 167-170
Project completion and exist strategy plans: A case study of world bank supported community and social development programme AF (CSDP-AF) in Nigeria
Author : M.S. Sadiq, I.P. Singh, N. Karunakaran
Doi : http://doi.org/10.18231/j.jmra.2024.011 Page No : 59-62
Relevance of trusteeship model in modern business world
Author : B. Sajith Kumar, N Karunakaran
Doi : http://doi.org/10.18231/j.jmra.2022.008 Page No : 37-41
A study on digital payment applications in India
Author : Gaurav Tyagi, Hrishikesh Jagadale, Nilesh Anute
Doi : http://doi.org/10.18231/j.jmra.2022.028 Page No : 150-156
Cobweb phenomenon in rubber market of Kerala
Author : M. Vishnuprathap, V. K. Shilpa, N. Karunakaran
Doi : http://doi.org/10.18231/j.jmra.2024.006 Page No : 30-32
Artificial intelligence and human capital: A review
Author : K. V. Pradeep, N. Karunakaran
Doi : http://doi.org/10.18231/j.jmra.2024.025 Page No : 154-157
Convergence of accounting, problems and progress
Author : R.K. Srivastava
Doi : http://doi.org/10.18231/j.jmra.2023.040 Page No : 238-242
Waiting line theory with robotic process automation (RPA) in shopping malls: A literature review
Author : Sunita Kumar, R. K. Tailor
Doi : http://doi.org/10.18231/j.jmra.2022.040 Page No : 201-206
Impact of artificial intelligence on Indian economy
Author : Ashok Panigrahi, Shrinivas C Ahirrao, Arav Patel
Doi : http://doi.org/10.18231/j.jmra.2024.007 Page No : 33-40
Customers' Perception about electric vehicles
Author : Souvik Adhikary, Naman Jalan, Nilesh Anute
Doi : http://doi.org/10.18231/j.jmra.2022.027 Page No : 144-149
A study on financial literacy and investment behaviour among investors: An empirical study
Author : Vidhi Savaliya
Doi : http://doi.org/10.18231/j.jmra.2024.005 Page No : 24-29
Working capital management strategies and financial performance: A cause-and-effect analysis
Author : Ashok Panigrahi
Doi : http://doi.org/10.18231/j.jmra.2024.002 Page No : 3-11