Research on the factors influencing price fluctuations of stock in the FMCG sector

• Author Details:   
• Raj Dave
• Khushbu Thakker ^*

The main goal of this study is to analyse the price fluctuations of gopal snack’s limited stock prices in the stock market. This study helps to understand what the factors are have impacted the price fluctuations of stock in the FMCG sector. It is observed that stock will fluctuated with so many factor such as company announcement, government announcement, company performance,economic conditions, customer and investor perception toward the stock and other related factors but the impact in the price will differ from the factor to factor.

Keywords: FMCG, Gopal Snacks, Customer - investor perception, Price fluctuations