INVESTORS’ PERCEPTION TOWARDS MUTUAL FUND: AN EMPIRICAL STUDY WITH REFERENCE TO COIMBATORE CITY

• Author Details:   
• R. Ganapathi

---

The mutual fund industry in India has registered significant growth since the liberalization of Indian Economy in 1991 and has emerged as a significant financial intermediary. The growing importance of Indian mutual funds may be noted in terms of the increased mobilization of funds and the increasing number of schemes and investors in the industry. The results show that there is a significant association between educational qualification of the investors and the risk tolerance level and occupation of the investors and the risk tolerance level. The results further indicate that there is no significant association between occupation of the investors and the level of knowledge of mutual fund and monthly savings of the investors and the level of knowledge of mutual fund. Therefore, the investors have to consider the prevailing rate of risk free returns and to compare the fund returns with it. Based on this the selection of schemes and the choice of investment avenues can be decided. Due to the fund manager’s poor risk bearing capacity, timing skill, stock selection ability, and imperfect diversification the schemes had suffered with low return. Hence to increase the fund return the concerned fund managers have to improve all these skills.

Key Words: Mutual funds – Investors’ Perception – Risk Tolerance Level – Expected Return – Level of Knowledge of Mutual Fund - Confidence Level in Mutual Fund Investment.