A study on impact of gender in investment decisions

• Author Details:   
• D. Srijanani
• T. Vijaya

John Grey’s classic book “Men are from Mars, Women are from Venus” illustrates how they view the world through different lenses. Women differ from men in many ways including their attitude toward money. The literature supports the notion of gender differences in investing, pointing out that male investors are the more risk tolerant and self-confident investors. Yet few studies have empirically connected these conditions to differences in the information acquisitionbehavior of male and female investors. This paper examines the causes which make men and women to behave differently in financial matters. The paper also studies if there exists differences in the information source and is this the cause for women exhibiting greater financial risk aversion than men.

Keywords: Domestic Banks, Foreign Banks, Efficiency, Impact, Data Envelopment Analysis, Standard Deviation, Correlation